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First Russian GPT-neural network for analyzing social media hits market

According to the press service, BrandGPT streamlines the process of analyzing big social media data, saving time and reducing costs

MOSCOW, April 16. /TASS/. The first Russian GPT-neural network BrandGPT for analyzing social and mass media for business purposes is now available to users, the press service of Brand Analytics, the service's developer, told TASS.

"Users of the Brand Analytics system now have access to an AI analytics assistant - BrandGPT. This is the first Russian tool based on a large language generative model, designed to quickly analyze social media and mass media for businesses," the press service said.

The first working prototype of BrandGPT was presented in the fall of 2023 at the Brand Analytics Conference 2023. In January 2024 the Federal Intellectual Property Service officially registered the BrandGPT software. Before its public launch, the AI assistant underwent private testing in 30 companies.

According to the press service, BrandGPT streamlines the process of analyzing big social media data, saving time and reducing costs. Regardless of the volume of analyzed data, the service generates analytical answers for typical tasks in the field of marketing research in a few minutes.

"BrandGPT is not only aimed at direct users of the system, but also at a wider range of managers and specialists: product managers, brand managers, marketing directors, PR-directors and so on. Anyone can ask BrandGPT a question and find out the goings-on around a company, person or product, as well as gain insight to make better decisions going forward," the press service quoted Natalia Sokolova, Managing Partner of Brand Analytics, as saying.

Moreover, BrandGPT guarantees data security during the analysis; the data is not transferred to any third-party services, all processing is done within the Brand Analytics system infrastructure on its own servers in Russian data centers. Users can work with BrandGPT using preconfigured scripts for solving typical tasks, can ask the AI assistant recommended questions or ask their own questions.

Slovak PM accepts Putin's invitation to attend Victory Day festivities in Moscow next year

Robert Fico pointed out that "the Red Army and the peoples of the former Soviet Union made the greatest contribution to the defeat of fascism and the victory in World War II"

Russia rejects Korean scenario for freezing Ukraine conflict — foreign intel chief

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Lebanese premier approves roadmap for ceasefire with Israel

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Ukraine launches second strike on Novaya Kakhovka after emergency services arrive

According to Governor Vladimir Saldo, two vehicles have been damaged

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Serbian film director Kusturica announces plans to get Russian citizenship

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US gives Ukrainian servicemen guidance on selecting targets for ATACMS — White House

The Ukrainian servicemen "are able to use ATACMS to defend themselves on an immediate need basis," National Security Council spokesman John Kirby said

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Germany orders closure of Russia’s Channel One bureau in Berlin

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EU Commissioner for Justice calls on members states to step up assistance to Ukraine

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Putin notes impressive trade turnover between Russia, Kazakhstan

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Russia’s top diplomat says ‘still a long way to go’ to diplomatic solution in Ukraine

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Ukrainian media reports plant in Lvov Region destroyed

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Talk of halting Ukraine conflict related to Russia’s initiative on battlefield — SVR

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Two Ukrainian infantry groups eliminated near Velikaya Novosyolka in Donbass region

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Citizens of Poland, Germany, Italy apply for residence permit in Lugansk Republic

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Trump’s team, Biden administration sign memorandum of understanding

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Retreating Ukrainian troops leave dozens of bodies behind in Chasov Yar

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West tired of Ukrainian conflict, while Russia ready to continue it — magazine

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Russian forces entrap Ukrainian troops near Svatovo in LPR — military expert

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West seeks to destabilize global order, Russia’s intelligence chief says

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