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Apple becomes most valuable global brand in 2023

According to the estimates, Apple's brand worth surged by 74% in the reporting period, hitting $517 bln

LONDON, February 2. /TASS/. Apple became the most expensive brand in the world, according to the annual Brand Finance Global 500 rating. The company surpassed competitors from Microsoft, Google, and Amazon, Brand Finance said.

According to their estimates, Apple's brand worth surged by 74% in 2023, hitting $517 bln. Microsoft Corporation ranked second on the list, with a brand worth of $340 bln (up 78%). Google ranked third, with a brand value estimated at $333 bln (no growth data was provided). This year, the business did not make a study of Russian brands.

Brand Finance is a renowned international brand valuation company with offices in 20 countries.

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PREVIEW: Putin expected to unveil several transport facilities

According to Kremlin Spokesman Dmitry Peskov, Putin has several closed-door meetings slated for December 22

Eight people killed in Israeli strikes on Gaza Strip — TV

According to Al Jazeera, Israeli forces shelled a residential building in Deir al-Balah and a downtown Khan Yunis

Brazil unveils BRICS logo for 2025

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Russian sleeper agents open up about secret trip to 2018 World Cup

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Russia’s Battlegroup South liberates settlement of Ostrovskogo in DPR — Defense Ministry

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According to the press service of the regional Emergencies Ministry, all three people onboard the plane survived the emergency landing

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Moscow lets US media freely work in Russia, despite opposite situation in US, Putin says

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No injuries or damage were reported

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