MOSCOW, December 6. /TASS/. Adidas and Reebok products will be once again available to Russian consumers for purchase through Lestate's new ASP stores, according to Kommersant.

According to Ilya Komissarov, head of Lestate's marketing department, the first store of the ASP mono-brand store chain will open this week in the Belaya Dacha outlet in Moscow. The retail network will be gradually expanded, but he did not specify the number of stores.

He also said that even before Adidas and Reebok left in 2022, the company delivered their products directly to the Russian market. According to him, this distribution system will keep the assortment in ASP stores consistent. However, he noted that future retail outlets will not always occupy the space leased by Adidas in Russia.

According to Kommersant, Lestate bought the rights to lease the Nike store in Belaya Dacha a year ago. In its place, the distributor opened a store under the NSP brand. A second store was recently opened in Moscow's Aviapark shopping center. In addition to these brands, Lestate developed the JNS network, which sells Levi's, Lee and Wrangler jeans, all of which have left Russia.