MOSCOW, August 14. / TASS / Russia's Federal Antimonopoly Service (FAS) has fined the company Fashion news in Russia, that belongs to the Finnish publishing house Sanoma, on 15 accounts, totaling $24 600, as the anti-monopoly service reported on Friday. The administrative penalties have been imposed for violations of the Russian advertising legislature in Cosmopolitan, Harper's Bazaar, Esquire, Cosmopolitan Life and Popular Mechanics magazines.
Among the violations is failure to mark advertising as such, or failure to specify the age category of the persons for whom the products are suitable, as well as the advertising of prescription medication, and the use of medical worker images in cosmetic advertising. FAS recommended that the publications do more to prevent similar violations, noting that the maximum penalty for each is $7700.
"Publishers need to be careful and follow the advertising legislation, existing judicial and administrative practice to consider cases of violation of the legislation on advertising. Otherwise, each violation could cost them a fine of up to $7702.4," said the deputy of the Moscow FAS branch Irina Gudkova.