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APUS Launcher Adds SMS Spam Blocker, Reinforcing Mobile Security

May 26, 2015, 9:00 UTC+3

APUS Launcher announces a new anti-phishing SMS filter, supporting its fundamental initiative to protect APUS users' security and privacy

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SAN FRANCISCO, May 25, 2015 /PRNewswire/ -- APUS Group, a Beijing-based Android application development company, today announced a new anti-spam SMS filter available in its flagship app, APUS Launcher.

Designed to thwart spam and more importantly phishing attacks, APUS Launcher's new SMS notification feature is powered by a proprietary context-based algorithm that intelligently filters out spam and unsafe text messages that are identified as phishing attempts.

SMS phishing has been on the rise this year, as reported by security firm Cloudmark. The report adds that bank account phishing has been the most frequently reported Secure Message Services (SMS) complaint.

Bank account information can be stolen through SMS when unsuspecting recipients click on URLs embedded in misleading text messages, which may then deliver malware, spyware, or Trojans.

"With 120 million users globally on APUS Launcher, ensuring the privacy and safety of our users APUS Group's priority," said Li Tao, Founder and CEO of APUS Group. "Something as simple as receiving a text message shouldn't have to be a cause for mobile security concerns. To combat the growing epidemic we've designed APUS Launcher's new SMiShing filter to stop phishing attempts dead in its tracks before it ever reaches the intended recipient."

APUS Launcher's new anti-phishing filter furthers APUS Group's mission to deliver a reliable, seamless and intuitive Android user experience, which includes ensuring the mobile security and privacy of its users worldwide.

View screenshots of APUS Launcher's SMS blocker: 

Download APUS Launcher now:

About APUS Group

Founded in June 2014 by APUS Group CEO Li Tao, the former vice president of Qihoo 360, APUS Group's mission is to deliver the world's most intuitive user experience to Android smartphone users worldwide. A Top 10 developer on Google Play, APUS Group develops critical system apps that collectively embody the APUS User System, an Android-based app ecosystem of APUS products and services, including APUS Launcher, APUS Notification, APUS Booster+, APUS Flashlight, and APUS Locker. The APUS User System totals 150 million Android users worldwide. Learn more about APUS Group at

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Francis Bea, +86-186-1151-6962,

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