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Europe's Leading Pan-European Resources for the MedTech Community

July 17, 2012, 15:00 UTC+3

MEDTEC Events and European Medical Device Technology, Release Industry Snapshot and Audience Survey Findings

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MEDTEC Events and European Medical Device Technology, Release Industry Snapshot and Audience Survey Findings

LOS ANGELES, July 17, 2012 /PRNewswire/ -- European Medical Device Technology (EMDT) and MEDTEC Events, UBM Canon's leading brands focused on medical device technologies including materials, design, manufacturing processes and regulation, recently distributed a key industry snapshot stating that amidst challenging economic times, the MedTech industry is alive and thriving in Europe.

In the snapshot, UBM Canon summarized research from a Eucomed study and combined it with its own findings from recent EMDT audience and MEDTEC attendee surveys. The snapshot solidifies the fact that Europe holds the 2nd largest market for medical technology in the world, accounting for approximately 30% of the global total and growing at more than 5% per annum. It also states that around 8% of medtech sales are reinvested into the research and development of new and improved products, making up more than euro 7.5 billion. This places the sector in the top tier of research investment in the EU.

Based on recent 2012 MEDTEC Event visitor profiles, relatively most MEDTEC attendees represent companies with end products for electronic equipment, surgery, orthopaedics, general hospital use, dental, and cardiovascular categories. And when EMDT readers were asked which products or services they typically recommend, purchase, or specify, the top three answers were design and R&D services, manufacturing services, and materials. In the same study, 53% of European companies said they believe overall sales will increase in 2013. To view more from the industry snapshot, click here.

UBM Canon has a total European audience of over 80,000 qualified individuals, combining online users, magazine subscribers and MEDTEC event attendees. The power of these combined resources - EMDT's media resources and MEDTEC events - provides the most comprehensive MedTech community for the European market and beyond. EMDT is the official sponsor of the MEDTEC and OrthoTec Europe trade events in Germany, the United Kingdom, Italy, France, Ireland, and Switzerland. MEDTEC Events are Europe's leading trade shows for medical technology.

For further information about UBM Canon's European business-to-business publications, events, and digital media, please visit our website

About UBM Canon

UBM Canon, the leading B2B media company dedicated exclusively to the global $3.0 trillion advanced manufacturing sector, helps support the flow of information, commerce and innovation in such sophisticated segments as medical devices and pharmaceutical development. UBM Canon also addresses cutting-edge developments in broader areas of advanced engineering design and manufacturing, and manufacturing processes and packaging. UBM Canon is part of UBM plc (UBM.L) a global provider of media and information services for professional B2B communities and markets.



        Elizabeth Panzica, UBM Canon, +1-310-279-0917,

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